Public attitudes to genetic technology for invasive pest control and preferences for engagement and information: A segmentation analysis
Public attitudes to genetic technology for invasive pest control and preferences for engagement and information: A segmentation analysis
Tags: commu, Genetic biocontrol, Stakeholder engagementElizabeth Virginia Hobman, Aditi Mankad, Lucy Carter, Kerry Collins, Frontiers in Bioengineering and Biotechnology, 12. 2024.
This research focusses on understanding (1) how people perceive genetic technology to control invasive animal pests (feral pigs, cats etc.), and (2) how people would like to be engaged on, and/or informed about, decisions regarding the development of this genetic technology. The results have direct relevance to biotechnology developers as they seek to better understand public likely response to genetic technology. Results revealed the presence of distinct segments where people varied systematically in their attitudes towards the technology, and their engagement beliefs and preferences, and information needs. The results provide practical direction on (1) how to design public engagement activities and science communications that accord with people’s preferences, and (2) the issues that biotechnology developers should address as they endeavour to create socially responsible genetic technologies.